Forbes

Apple, Amazon, and Meta led a barrage of Big Tech Earnings where this quarter, the stark contrast between Apple and Meta provide a powerful indicator of how Advertising, Privacy, and User Experience are separating Apple’s strength from Meta’s woes.

The cloud market is increasingly competitive, and while AWS and Microsoft have been the leaders by market share, we have seen in recent times names like Oracle, IBM, and Google, all ambitiously working to compete in the cloud marketplace with each finding footing as cloud adoption continues to pr…

Every year I set out to predict what the biggest digital transformation and technology trends are going to be in the next year. This year, we look at another ten from multicloud to ESG to the next generation of vehicles. As 2023 approaches here are 10 trends to keep an eye on.

At Dreamforce 2022, Salesforce’s global customer conference, the company made a bevy of announcements at the event, but two major announcements caught my attention, warranting further analysis: Salesforce Genie and Slack Canvas. A deeper dive into the big innovation at this year’s conference.

Despite some signs of a slowing economy, the e-commerce driving growth we experienced during the Covid-19 pandemic is likely to remain and greater automation of warehouses and supply chains are going to be critical to meeting customer demand and managing operating costs.

As companies pursue digital transformation — investing in new ways to collaborate, using AI to improve sales and marketing, and choose which channels were most effective for reaching their customers. One thing is for sure, work is shifting to be more hybrid, collaborative, and automated.

While 90% of companies say existing systems for tracking customer journeys need improvement, the challenge of improving the journey is getting harder as 3rd party data rules become more rigorous. A look at why CRM and CDP are evolving to what’s next. The rise of the Customer Engagement Platform.

Consumers have committed to cutting back on just about everything, from dining out to subscription-based services to driving, so from an economic standpoint, it was unclear just how this year’s Prime Day would go. However, it was a record breaking year, yet again, as Prime Day continues to grow.

Sales teams need to be efficient and productive to develop relationships with prospects, close deals, and nurture relationships with existing customers. A look at how new technology from Microsoft and others are shifting energy away from data entry and toward customer and sales activities.

Intellectual property and patents are some of a company’s most important assets in today’s business climate. However, small businesses lack resources to protect IP making Amazon’s latest efforts to help small businesses an interesting trend line in the fight against bad actors.